Resources
We are experts in the customer journey, providing data driven solutions and working with teams to ensure all our clients achieve operational excellence.

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Pricing Compression: SKU Rationalization
Episode 21: Price Compression Series Pricing Compression: SKU Rationalization In this week’s Pricing Compression, Krista discusses SKU rationalization. Besides rent, inventory is one of the largest cost centers that can kill profitability. It can make or break a cannabis retail store. Cannabis markets across North America have seen year-over-year growth. In many markets, like Ontario, […]

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Pricing Compression: Complicated Promotions
Episode 20: Price Compression Series Pricing Compression: Complicated Promotions In this week’s Price Compression, Krista looks at complicated promotions. Walking into a store, how many times is your attention immediately grabbed by discount signage promising 10% or 15% off? How do those discounts make you feel? Confused? Overwhelmed making calculations on the spot, while you’re […]

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Pricing Compression: Using Competitive Pricing to Beat Competition
Episode 19: Price Compression Series Pricing Compression: Using Competitive Pricing to Beat Competition In this week’s Price Compression, Krista talks about the pros and cons of competitive pricing. The last time that you went to get a coffee, had they raised the price? With inflation recently, it wouldn’t be surprising. How much of an increase […]

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Pricing Compression – The Case for Removing the Dollar Sign
Episode 18: Price Compression Series Pricing compression- the case for removing the $$$ sign Dollar signs scream, ‘Hey! You’re about to spend money!’. In retail, this can feel both aggressive and tacky. Take one look at a cannabis menu board or eCommerce site; money symbols are everywhere and send subtle messages to your customers about […]