Retail cannabis consulting.
We are experts in building successful cannabis retail stores
Licensed Cannabis Retail Managers

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Vetrina Group specializes in supporting cannabis businesses to not only achieve but sustain profitability.
Our job is to understand your target consumer and design a journey that speaks to them. Having appealing visual and merchandising design ensures your consumers leave with what they came for – and more. Driving your overall profitability.
With our unique data partnerships, we’ll be able to give you the confidence to make game-changing decisions that elevate your business.
Why Choose Vetrina Group
Vetrina Group specializes in supporting cannabis businesses to not only achieve but sustain profitability.
Our job is to understand your target consumer and design a journey that speaks to them. Having appealing visual and merchandising design ensures your consumers leave with what they came for – and more. Driving your overall profitability.
With our unique data partnerships, we’ll be able to give you the confidence to make game-changing decisions that elevate your business.
Reasons to Believe
150
20%
60+
“Krista was always looking ahead, initiating new ideas to help the company grow and thinking about the bigger picture. She would perservere until she solved any problems”
“Leandra’s capabilities expanded beyond leadership, notably qualifying and positionong the right talent in categories from management to operations, identifying the appropriate mentality and capabilities for each vertical of our organization”
“Going above and beyond to deliver optimal customer experiences and problem solving, through hand-in-hand staff training.”
“We have been working with the Vetrina Group for 6 months and their support has been vital to getting our store designed and operational. For anyone entering the retail cannabis space, we highly recommend partnering with them. Their expertise will exponentially improve your customer experience and drive higher sales.”
“Working with the Vetrina Group was an amazing experience. If you are looking for support with building, branding and/or marketing. your business you are most definitely in the right place.”
“We have been working with the Vetrina Group for 6 months and their support has been vital to getting our store designed and operational. For anyone entering the retail cannabis space, we highly recommend partnering with them. Their expertise will exponentially improve your customer experience and drive higher sales.”
“Leandra’s capabilities expanded beyond leadership, notably qualifying and positionong the right talent in categories from management to operations, identifying the appropriate mentality and capabilities for each vertical of our organization”
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For example, if a retailer has an issue with inventory management, VG knows it is not ONLY an inventory management issue. It is a cocktail of problems consisting of perhaps ordering processes, visual merchandising chaos and lack of sales training. We attack it as such to balance accountability, responsibility, and success across the organization at each touchpoint of a product’s (or customers) journey.