Every season brings its own natural increase in traffic and sales. Q4 is an easy one to talk about because we are all thinking about holiday gifts. But what about Spring and Summer? What dates can you take advantage of? And we don’t mean a day to discount, as this may be training your consumer t...

Are you giving your customers an incentive, or are you simply reducing your profits? It's time to level up your discounting strategy. Before we go into the nitty gritty, keep this in mind: promotions ≠ discount ≠ markdowns Not all discounts are equal, though your P&L or POS can sometimes m...

We’re reminded almost every day that there is no normal, and this industry is no different. In just one year, we’ve seen new recreational markets emerge, the continued growth of GenZ, and in Canada some pretty significant price compression. 420 hands down remain the most important cannabis holida...

Episode 2: Price Compression Series This week in our Price Compression Series we’re taking a look at the Budtender Bias. Here's the rub. Budtenders’ personal bias impacts sales. It's not their fault, it's called pricing sensitivity. People have a tendency to project their own wants and need...

A cannabis store’s inventory has the capacity to dictate its life expectancy. Here we outline why retailers need to stop, think and strategize how to maintain optimal inventory levels. Customer loyalty and profitability depend on it. And that’s the bottom line. Read the full article on Why inven...